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The Business of Dentistry – A Seven Part Series: Part 4

February 16, 2012 @ 10:03 AM — by Admin

Segmentation

Who do you want to serve? It is your choice. You can’t serve everyone everything, but you can serve a segment of the population very well and be successful. How you choose to segment your patient base is directly correlated to how you position your dental business. You can segment your patient base by:

  • Demographics—age, [...]

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